Dynamic ads align with user journeys, offering personalized content that nurtures deeper brand connections and growth.

The next time you pause a YouTube video to take a closer look at something, you might see an advertisement instead.

YouTube application on a cell phone. Focal Foto / CC BY-NC 2.0 In recent years, there has been a rise in YouTube ads, which has left many users frustrated, as there are not many other similar options ...

Ghostery's CEO and Director of Engineering break down the new Manifest V3 changes, and why they're bad news for anyone who ...

By Tiffany Hsu and Stuart A. Thompson On YouTube, an ad for the car company Mazda appeared before a video that repeated the racist falsehood that Haitian migrants in Ohio were “eating ducks on t ...

You might remember SA360’s predecessor, DoubleClick or DoubleClick’s main product line, known as DART (Dynamic Advertising, Reporting and Targeting ... video and display across the web, apps, YouTube ...

All signs suggest that the partisan divide over changing gender roles in society could widen even further in the 2024 ...

Google’s advertising exchange, AdX, charges a 20% fee on winning bids. But in 2014, Google introduced a mechanism, called ...

YouTube Nielsen MMM Meta-analysis Advertisers are no longer confined to traditional TV formats; they are now exploring new ...

Executives Neal Mohan, Mary Ellen Coe and Amjad Hanif discuss AI protections at Made on YouTube 2024 The post YouTube CEO ...

The tech giant, which wrapped up its arguments in the federal monopoly trial, simply says it has the best product.