From FIFA's latest design to a hot AI startup's barely-there branding, recent examples show how a logo—any logo—can make a brand more real. The new Paramount logo is the fleece vest of entertainment ...

User kxdlogos has re-rendered tons of logos as though they were around in the 1980s, and the results are delightfully ...

As Hello Kitty's commercial success expanded beyond Asia, so did her personal profile. By the late 1970s, Sanrio revealed the ...

graphic marks—as well as several extended design elements. When applied thoughtfully, and in the appropriate contexts, CU Boulder’s logos and design elements create a cohesive and impactful brand ...

Badges and logos are supposed to be simple symbols or graphics that are meant to represent something else, and in the ...

In recent years, it's often seemed like Tesla CEO Elon Musk has been too busy auditioning for the role of the next James Bond ...

Our graphic design program places you ahead of the curve ... “I love storytelling through visuals — creating logos and identity systems for individuals and businesses.” The professional landscape as ...

After watching so many logos from the ’80s, Petrenjko says that reinterpreting current branding comes naturally to him. “I usually start by creating a few concepts in Illustrator and, as I design, I’m ...

A search for his origins led Archie Moore to the farthest corners of Australia’s history and the Golden Lion prize at the Venice Biennale. By Aruna D’Souza Decades of planning and ...

CU Boulder has a range of design elements—both core and extended—that build on CU Boulder’s logos, lockups and seals. Primary and secondary colors and fonts as well as realistic photography work ...

The WIRED conversation illuminates how technology is changing every aspect of our lives—from culture to business, science to design. The breakthroughs and innovations that we uncover lead to new ...