When I really take my time to coat my lashes ... s Total Lash Mascara for a more natural everyday look, but on days when I ...

After seasonal color analysis convinced me to dye my nearly black hair blonde, I decided to implement more of my analyst’s ...

The cone-shaped brush glides over each lash to separate and coat from root to tip and make your eyes pop. And there's a ...

Some popular hypoallergenic mascara options include Almay One Coat Thickening Mascara, Clinique High Impact Mascara, and CoverGirl Professional Remarkable Washable Waterproof Mascara. Which ...

In middle school, I picked out my first-ever mascara from the aisle ... “After applying a coat to the underside of your lashes, look down and apply one to the top, starting from the root and ...

Glowing customer review: "Every mascara i've ever used smudges on me no matter what. This one doesn't!!! It makes my lashes long and full. And its thick so ... that the clear coat actually ...

An ESSENCE beauty writer tells all about the mascara she uses for the pinched, Diana Ross and The Supremes lash trend.

What I love about the IT Cosmetics Superhero Mascara is how well it enhances the volume and length of my super-straight lashe ...

I have medium-long lashes and one coat (see above) made them ultra fluttery and defined, while still looking natural. It's such a good daily mascara, and I've ended up wearing it almost everyday at ...

Starting off with a less daring shade, I swapped my usual black mascara for a chocolate brown one and honestly, I was taken aback by the results. It made my lashes just as prominent as the black ...

And there's a reason for the "False Lash Effect" moniker: One coat is ... this mascara rivals and is somewhat better than all I've bought before. It gives your lashes a thick, full length in ...