The Swanson company then seized this opportunity to launch the TV dinner. Swanson's original frozen TV dinner consisted of a compartmentalized metal tray, an entrée, and two sides -- all for just ...

Whenever consumers did get to try these dinners, the response was enthusiastic – but they didn’t catch on nationally. Fortunately for Mr. Thomas and his colleagues at Swanson, a new form of home ...

Originally used for a brand of packaged meal (TV Brand Frozen Dinner) developed in 1953 for Swanson & Sons. Like foil-tray frozen meals, which were used by airlines before Swanson branded them as “TV ...