and parents with tween and teen kids. In our interviews and while reading reviews across the web, we learned that there is no real “one size fits all” makeup kit for tweens, as needs vary ...

Can we all agree that thinking of gift ideas for tween girls is intimidating as hell ... If she’s a Swiftie, look no further! This makeup pouch with all of Taylor Swift’s ~eras~ decorated ...

"At Ulta and Sephora, there were a lot of young girls coming in with ... when it comes to either a makeup or skincare routine, the simpler, the better for a tween. She says it's important to ...