The Johnnie Walker Blue Label Ultra bottle comes in at just 180g, rethinking all aspects of how the bottle is designed, made and transported. Could it inspire change across the industry?

Diageo brand Johnnie Walker has revealed its limited edition Blue Label Ultra bottle, said to be the brand's lightest 70cl ...

Diageo, the London-based spirits giant that owns more than 200 brands, on Friday unveiled the “world’s lightest whisky glass ...

Consider the glass bottle. While it might seem ubiquitous — in part because it is — creating one is a more delicate balance ...

Johnnie Walker has revealed Johnnie Walker Blue Label Ultra, in what the brand claims is the world’s lightest 70cl Scotch whisky glass bottle to date ...

Johnnie Walker has revealed Johnnie Walker Blue Label Ultra, in what the brand says is the world’s lightest 70cl Scotch ...

Diageo has launched what it believes is the world’s lightest 70cl whisky bottle. The 180g bottle (not including the closure) ...